The Kingdom of Care.
While Texas Children’s is known for extraordinary care, our pitch introduced The Kingdom of Care: a storytelling world where imagination turns treatment into adventure. Built around each child’s (and woman’s) unique story, every execution takes on its own distinct style, reflecting the individuality of every patient and transforming the hospital into a place where healing and imagination go hand in hand.
- Client
- Texas Children’s Hospital
- Agency
- Razorfish NYC
- Sign-off
- The difference is life changing
- Channels
- Out of home · Social
“My heart was wild and too loud. Now we fly, together.”
With eight years as the country’s most trusted children’s heart hospital, we give kids like Emilio more than care — we give them a future.
“They held me when I couldn’t hold myself together.”
With one of the nation’s leading teams in women’s health, Texas Children’s Pavilion for Women provides advanced care for every step of the journey — from diagnosis to recovery.
“My gentle giant took away the dark, one piece at a time.”
After a serious brain injury, our neurology team helped Lucas heal. At Texas Children’s, we treat even the toughest neurological cases — and help kids find their way back to the light.
“Should I really vaccinate my child?”
Sometimes, the best heroes… are the ones you can’t see. That’s what vaccines do. Vaccines work quietly in the background, preventing dangerous illnesses so kids can live fully. At Texas Children’s, we see them as one of the simplest, strongest forms of care.
#HealingStartsWithImagination
The difference is life changing.